Rado eSenza

Rado eSenza

Once again, Rado has shown its innovation in design by leaving out something that would seem to be indispensable to a watch. The latest model has no crown in deference to the design and in homage to the consummate form. Without crown: the name of the new Rado ‘eSenza’ is derived from the Italian “e senza,” which means “it is without.”

Three different versions are offered, each in three sizes. In the pure version, the time is displayed simply by two hands and the matching leather strap gleams in fine, glossy patent leather. The charming classical version has 12 hour-index points and two hands. Its leather strap is specially coated and has a seductively silky feel. The third variation is one of exciting luxury – four diamonds on pure black with a leather strap in mock crocodile.

As always, Rado has worked with fascinating materials. The watch is highlighted by its curved, sapphire crystal. It floats like a cupola over the entire upper surface of the watch, perfectly rounding off the captivating form. The case back is made from skin-friendly titanium and water resistance is guaranteed to 30 meters (98 feet).

The functionality of the watch is, of course, ensured, even without a crown. The back of the watch contains two contact fields (plus/minus). Placing the magnetic element at the end of the leather strap into the appropriate indentation causes the hands to move in the desired direction.

Once again, Rado has shown its innovation in design by leaving out something that would seem to be indispensable to a watch. The latest model has no crown in deference to the design and in homage to the consummate form. Without crown: the name of the new Rado ‘eSenza’ is derived from the Italian “e senza,” which means “it is without”. Three different versions are offered, each in three sizes.

In the pure ’eSenza’, the time is displayed simply by two hands and the matching leather strap gleams in fine, glossy patent leather. The charming classical version has 12 hour-index points and two hands. Its leather strap is specially coated and has a seductively silky feel.

For Rado, good design means both the visualization of a concept and the outer expression of inner perfection. As always, Rado has worked with fascinating materials. The ’eSenza’ is highlighted by its curved, sapphire crystal. It floats like a cupola over the entire upper surface of the watch, perfectly rounding off the captivating form. The case back is made from skin-friendly titanium and water resistance is guaranteed to 30 meters (98 feet).

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